Franchising: Scanfrost Opens First Modern brand shop in Lagos
Scanfrost has opened its first exclusive brandshop in the electronic hub of Allen Avenue Ikeja, Lagos under a franchise dealership arrangement. This is the first of several brand shops that will be rolled out across the country in the year.
The event which was chaired by the Managing Director Mr. Maneesh Nanda, had the Group CEO Mr. Sunil Gupte as the special guest along with other senior executives from the company.
The store, located on Allen Avenue Ikeja, a high street marketplace for consumer electronics in the Commercial Capital, occupies 2600 square feet of retail space and will host all Scanfrost appliances and electronics like gas cookers, chest freezers, LED Televisions, Air Conditioners, Air Coolers, bottle coolers, Laundry, microwave ovens andsmall appliances like blenders, kettles, food processors etc.
The store ambience showcases quality, cost optimization and serene shopping experience packaged ready for all consumers. It also has a dedicated service center facility with on-ground engineers to attend to all service queries. All component accessories will also be made available to provide prompt service responses.
The store is a franchise arrangement between Scanfrost and one of its loyal partners Onay J. Ventures. During the inauguration Mr. Nanda reiterated that “Scanfrost is committed to partnership that works andenhances the experience of our customers regularly. The store is going to be one of many partnerships and franchising agreement Scanfrost and its several customers by helping them realise their business expansion vision while Scanfrost ensures that its many brand users have ease of access to the brand”
Mr. Nanda further reiterated that “Combined with our after sales service excellence these brand shopswill set a whole new experience for our customers and partners consistently. There is more in the works for our customers.”
Mr. Oni the CEO of Onay J. Ventures, the Franchise operator, stated that prior to the official opening of the store, he had many loyal Scanfrost customers besiege the store to purchase their choice products. “Many of the customers were thrilled that the brand was nearer home and that the after sales experience in this dedicated store was also a welcome idea”, he discloses.
Oni further encouraged other customers and partners with the Scanfrost brand to get into the swing as there was room for everyone going by the demand and sales in the first week of operation. Existing customers can also come to the store for troubleshooting and customer support, he added.