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DigitalizedExperientialMarketing!

July 26, 2015

DigitalizedExperientialMarketing!

  Hi! Did you notice the headline and how the three words are stringed into one? Well, that is the continuous experience we will be discussing and the yet un...

How Agencies Can Rise Up to New Market Realities, Clients’ Challenges

July 25, 2015

How Agencies Can Rise Up to New Market Realities, Clients’ Challenges

Lanre Adisa, MD/CEO, Noah's Ark and First Keynote Speaker,  Alh. Gboyega Oyetola, Chief of Staff to the Governor of the State of Osun and Representative of th...

Centrespread: A Story of ‘never-say-die’ Spirit, How Agency got back its Grooves

July 22, 2015

Centrespread: A Story of ‘never-say-die’ Spirit, How Agency got back its Grooves

Wale Akintunde, (FCA) COO, Centrespread flanked by Claude Mwamba, Director, Client Service and Yomi Martins, Director, Strategy & Account Planning    It...

BEYOND NEW LOOKS: How FCMB missed it

July 20, 2015

BEYOND NEW LOOKS: How FCMB missed it

  It has been rightly observed that rebranding really is not just a mere change in logo, slogan or even name but the underlying reason that surrounds the cha...

Brand & Agency News

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 MasterCard Opens its Digital Security Lab to Customers

July 26, 2015

MasterCard Opens its Digital Security Lab to Customers

From EMV to biometrics protecting payments by testing the latest in security innovation   PURCHASE, N.Y. – July 24, 2015 – MasterCard today opened its digital...

 Ecobank Wins Best Corporate Bank Nigeria 2015 Award

July 26, 2015

Ecobank Wins Best Corporate Bank Nigeria 2015 Award

                                                                                                          Managing Director, Eco Bank Nigeria, Jibril Aku   EC...

PRCAN Launches new Capacity Building Initiative, Ponders on Clients' Expectations

July 26, 2015

PRCAN Launches new Capacity Building Initiative, Ponders on Clients' Expectations

In yet another initiative to boost the capacity of Public Relations practitioners in the country, the Public Relations Consultants’Association of Nigeria (PRCAN...

Posterscope Unveils in Nigeria, Set to Redefine OOH Media

July 23, 2015

Posterscope Unveils in Nigeria, Set to Redefine OOH Media

L-R: Bruce Burgess, Development Director, Posterscope, Sub-Saharan Africa; Dan Oshodin, Managing Director, Posterscope Nigeria, and David Gordon, Global Insig...

Olaniyan, Olagundoye, Salami Lead EXMAN, Plan to Grow Experiential Industry

July 23, 2015

Olaniyan, Olagundoye, Salami Lead EXMAN, Plan to Grow Experiential Industry

L-R: Experiential Marketers Association of Nigeria (EXMAN) newly elected executive council members, Financial Secretary-Kayode Idowu, Vice President-Wole Ol...

DEMO Africa announces names of top 30 tech start-ups

July 22, 2015

DEMO Africa announces names of top 30 tech start-ups

DEMO Africa has today released a list of the thirty technology start-ups from across Africa that will pitch at the 2015 edition of the DEMO Africa event. Last y...

Lagos Government commends Airtel for Retail expansion

July 22, 2015

Lagos Government commends Airtel for Retail expansion

  The Lagos state government has applauded the nation’s leading telco, Airtel Nigeria for opening another shop in the city of Lagos, saying the company is a ke...

Don Jazzy, Davido Raise Stakes as Gamers duel for N2 m Top Prize

July 20, 2015

Don Jazzy, Davido Raise Stakes as Gamers duel for N2 m Top Prize

Lagos, Nigeria; July 18, 2015: The duo of Nigeria’s leading entertainment brands, Don Jazzy and Davido, will be among top Nigerian celebrities squaring up again...

AAAN  42nd AGM/Congress Moves to Osogbo, to Elect New Officers

July 16, 2015

AAAN 42nd AGM/Congress Moves to Osogbo, to Elect New Officers

                                                                       Kelechi Nwosu, AAAN President   The Association of Advertising Agencies of Nigeria (A...

  AIRTEL AFRICA PARTNERS SAMSUNG, SINGTEL TO LAUNCH CONTINENTAL APPLICATION CHALLENGE

July 16, 2015

AIRTEL AFRICA PARTNERS SAMSUNG, SINGTEL TO LAUNCH CONTINENTAL APPLICATION CHALLENGE

Nairobi July 15th 2015: Bharti Airtel, the world’s third largest telecommunications services provider with operations in 20 countries across Africa and Asia has...

Bayer Healthcare, USAID Partner to make Microgyon Contraceptive Affordable

July 14, 2015

Bayer Healthcare, USAID Partner to make Microgyon Contraceptive Affordable

  Abuja, Nigeria, June 18, 2015 - Microgynon® Fe is now available in local pharmacies at a significantly lower price after it’s recent launch in Sheraton Hot...

MAMA 2015 ANNOUNCES HOLLYWOOD ACTOR, ANTHONY ANDERSON AS HOST

July 13, 2015

MAMA 2015 ANNOUNCES HOLLYWOOD ACTOR, ANTHONY ANDERSON AS HOST

Lagos, 13 July 2015:  Actor, producer, comedic genius and all-round funny man, Anthony Anderson has been announced as host of the fifth edition of MTV Africa Mu...





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