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 'Nigeria Our Heritage': Another Sloganeering or Real Attempt at Repositioning Nigeria?

August 13, 2014

'Nigeria Our Heritage': Another Sloganeering or Real Attempt at Repositioning Nigeria?

(L-R) Ambassador Adebowale Adefuye, Nigerian Ambassador to the United States; President Goodluck Jonathan; High Chief Edem Duke, Honourable Minister of Culture ...

8 Ways Content Marketing Catapults Your Brand Relevancy

August 12, 2014

8 Ways Content Marketing Catapults Your Brand Relevancy

Content marketing is a powerful branding tool when properly executed all the way through to conversion.  The key is building upon your core message and com...

 Nigerian Youth Market: Field Jottings of a Market Research Consultant

August 07, 2014

Nigerian Youth Market: Field Jottings of a Market Research Consultant

The teens and youths in our society are referred to as the leaders of tomorrow to marketers and advertisers they are the sovereigns of tomorrow and it would be ...

How Female Marketers could be Highfliers

August 07, 2014

How Female Marketers could be Highfliers

L-R: Mr Idorenyen Enang, Managing Director, LOREAL West Africa, Mrs Bunmi Oke, Chief Operating Officer, 141Worldwide, Mr Kola Oyeyemi, General Manager, Consumer...

Agency News

August 28, 2014

Focused Experiential Wins New Business

Focused  Experiential has emerged winner of the Cadbury’s Bournvita experiential business that ...

August 28, 2014

13 Best Opportunities for Engaging, Effective Creative Solutions

The Gunn Report has published 'The Power of Print', an analysis based on the creative ideas behind t...

Willy Nnorom, CEO Reads & Marks, is dead

August 26, 2014

Willy Nnorom, CEO Reads & Marks, is dead

                            &n...

Chain Reactions Strengthens Online Presence, Refreshes Website

August 26, 2014

Chain Reactions Strengthens Online Presence, Refreshes Website

Israel Jaiye Opayemi, CEO, Chain Reactions Nigeria   Chain Reactions Nigeria, one of Africa’...

Top 10 Media Spenders: MTN, GLO, AIRTEL Lead the Way In 2013

August 26, 2014

Top 10 Media Spenders: MTN, GLO, AIRTEL Lead the Way In 2013

Tolu Ogunkoya, Managing Director, MediaReachOMD   The telcos operating in the Nigerian market...

Nigerian Professional Marketers Seals Unification Deal

August 19, 2014

Nigerian Professional Marketers Seals Unification Deal

From Left: Mr. Alade Abdullahi, Member reconciliation committee, National Institute Of Marketing of ...

Editor's Pick

Brand News

New Lumia 930 Comes with Mansard Insurance Cover for Customers

September 01, 2014

New Lumia 930 Comes with Mansard Insurance Cover for Customers

Mansard Insurance has gone into a partnership agreement with Microsoft to provide cover for its late...

Jumia Hunts for Ad. Agency, Pitch Imminent

August 28, 2014

Jumia Hunts for Ad. Agency, Pitch Imminent

Africa’s Leading online retailer, Jumia,  is putting up its advertising business for a pitch to...

Airtel Deepens ICT Penetration in Rural Communities

August 28, 2014

Airtel Deepens ICT Penetration in Rural Communities

Mr Segun Ogunsanya, MD/CEO, Airtel Nigeria     Lagos, Nigeria; August 22nd, 2014: As pa...

Maltina Dance All 8 Academy kicks off with 13 Families Set to Compete for N10million

August 28, 2014

Maltina Dance All 8 Academy kicks off with 13 Families Set to Compete for N10million

Williams Family from Port-Harcourt at the Muritala Muhammed Local Airport Lagos when they arrive for...

 CNN Unveils Smart Business to explore how digital innovation delivers bright ideas

August 26, 2014

CNN Unveils Smart Business to explore how digital innovation delivers bright ideas

CNN International has announced the launch of Smart Business – a new weekly feature segment that wil...

 ETISALAT PHOTO COMPETITION: IT’S ABOUT “ARCHITECTURE” THIS AUGUST

August 22, 2014

ETISALAT PHOTO COMPETITION: IT’S ABOUT “ARCHITECTURE” THIS AUGUST

For those who have been following the Etisalat photography competition which started in June, the th...