Israel Jaiye Opayemi, CEO, Chain Reactions Nigeria
Chain Reactions Nigeria, one of Africa’s truly specialised strategy companies with specialties in Public Relations, Reputation Management, Activations and Events Management, has re-launched its corporate website www.chainreactionsng.com as part of a strategic move to strengthen its online presence and gain increased mind share in the business community.
Commenting on the new website, the Chief Strategist of Chain Reactions Nigeria, Israel Jaiye Opayemi said the re-conceptualisation of the website was an integral part of a holistic effort aimed at repositioning the company to play bigger and better in the new frontier of marketing communications which is being fast-paced by the digital media. “It is a conscious effort in the direction of our vision to become a leading player in the continent of Africa. This new website is a significant milestone on that journey to build an inter-African PR and Reputation Management company whose sphere of influence will be Africa.
‘‘So, today, we have become a business without walls and a brand without borders, one whose works can be seen by savvy business people from around the world who are ready to take Africa. Re-thinking our web presence is actually symptomatic of the continual sense of rebellion we feel with every wakefulness. We simply tore down the limitations of the walls of our office space to bring our work onto the digital space in a bigger and better fashion.’’
The redesigned website provides improved functionality and benefits to visitors, which include a simplified main menu with links to various enriched content pages and social networking services for users to interact with the organisation directly. It also offers faster and quicker real time access to users and prospective clients who desire to experience the company’s bouquet of services.
The revamped site which has gone live already, has been redesigned with top considerations for ease of use and navigation, and once connected, visitors can see the most updated information and find what they need easily. This way, significant time is saved because users do not need to search through a sea of information before they can access information they need about the company. {fcomments}
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