Africa’s Leading online retailer, Jumia, is putting up its advertising business for a pitch to select an that most likely speak the language of the new age.
Jumia in Nigeria is reputed to be Nigeria’s No.1 online Retailer Shop for electronics, phones, books, fashion and more online. It represents a huge selection of top rated brands and as well promises the best prices.
Sources close to the company informed that it is desirous of streamlining and consolidating its marketing communications- online and offline into an agency to bring about synergy across its markets where the brand currently operates.
Jumia with foothold in Egypt, Ghana and Kenya at its first anniversary last year raised a tidy sum of $35 million in fresh funding from Millicom to expand in its domestic market and move into a new 90,000 square foot warehouse located in Lagos.
JUMIA’s growth over the last year highlights the increasing demand for robust e-commerce options in the region. The new effort if anything is meant to consolidate on its market leadership and explore new possibilities while recruiting new customers. {fcomments}
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