Airtel Nigeria has announced its plan to berth the season 4 edition of its popular Touching Lives Initiative, an inspiring corporate social responsibility programme that offers relief, hope, opportunities and credible platforms to liberate and empower the underprivileged, disadvantaged and hard to reach persons in the society.

Speaking at the press briefing at the Airtel office in Banana Island, Lagos, Airtel’s Managing Director and Chief Executive Officer, Mr. Segun Ogunsanya said Airtel is proud of what has been done for the past four years through the Airtel Touching Lives initiative. In his words, ‘there is no excuse for not doing good, not even to blame the economy for not doing good. For the past three seasons, Airtel has touched many lives, community, NGOs and have made many impacts’’

While commenting on the reason for the initiative, Mr Ogunsanya said the idea centered on touching individuals lives which make it different from other corporate social responsibility projects. He maintained that though the economy situation poses a threat to business in the country but it won’t limit Airtel from touching more lives.

In the past three seasons, Airtel touching lives initiative has brought positive change in the lives of thousands of Nigerians by providing  potable water for several starved communities, built maternal and health centres for remote communities, built and renovated schools to provide quality education to the less privileged. Also, the telco’s company has brought succor to thousands who are downtrodden, hard to reach, abandoned, neglected and condemned by family and society.

Also speaking, Director of Corporate Communications and CSR, Airtel Nigeria, Mr. Emeka Oparah said Airtel through the initiative is teaching Nigerians the importance of giving back to the society in which Airtel has set the pace.

The initiative is opened to Nigerians who deserve special attention.  To get nominated for the initiative, people  are  required to text or Call 367,  send a mail to touchinglives@ng.airtel.com or simply write in less than 1000 word; why they  think the person, organization or community needs Airtel’s touching lives support, providing their names, phone number and address and drop off in any Airtel Shop or Distributor closest to you Nationwide.