Affordability Meets Innovation as MTN Smart Feature Phone Enters Market
MTN Nigeria has launched an affordable smart feature phone known as the MTN Smart, designed as a compact, high-quality device available at a very affordable price.
The innovation is one of the leading Information and Communications Technology (ICT) company’s ways of keeping to its promise of making access to advanced digital services a reality for everyone.
This first of its kind 3G KaiOS smart feature phone, allows customers to upgrade from a typical feature phone with only voice and text capabilities, to a fully connected device with a fast 3G internet connection, Wi-Fi, Bluetooth, GPS, dual SIM 3G capabilities. It has an App Store and comes pre-loaded with the most popular Apps available in the market today, including but not limited to WhatsApp, Facebook, Twitter, YouTube and Google Maps
Commenting on this innovation, Chief Marketing Officer, MTN Nigeria, Rahul De said, “Despite rising mobile phone penetration and increased data consumption, device affordability remains a significant disincentive for most Nigerians. The MTN Smart feature phone is a great, affordable and tailor-made solution aimed at bridging this device gap and ensuring that every Nigerian is able to benefit from the modern, connected life.”
The phone which boasts of two cameras, a 2-day battery life with 2000mAh battery, is powered by the SC7731EF processor, has a 2.4-inch screen, 256MB RAM and 512MB of storage and runs on the increasingly popular KaiOS operating system
Suitable for individuals who are digital savvy and desire affordable smartphones, the MTN Smart is available in all MTN stores across Nigeria for just N8,000 and comes with free 500MB monthly data for the first six (6) months.
The MTN Smart will democratise access to the internet and bring connectivity to everybody, once everybody is connected you can see the multiplier effect of this on the country and economy, the Chief Marketing Officer added.
Asides above benefits, the phone carries a one-year warranty while any discovered with factory fault if bought from the right source will be changed outrightly for the customer.