FPL Media partners with LASAA on 2021 OOH Conference & Exhibition
Leading Out of Home Advertising Company FPL Media participated at the recently concluded OOH Conference and exhibition at Eko Hotel Convention Center with the theme ‘Roadmap for the Growth of Signage and Out of Home Advertisement Post Covid-19 in Lagos State’
FPL Media collaborated with the Lagos State Signage and Advertisement Agency (LASAA), the convener of the event to make the event a success as a sponsor and media partner.
The 2-day event was flagged open by the Lagos State Governor, Mr. Babajide Sanwo-Olu ably represented by the Deputy Governor, Lagos State, Dr Obafemi KadiriHamzat.
As a media partner and sponsor, FPL Media showcased its extensive portfolio of innovative services to the advertising industry stakeholders and the crème-de-la-crème of the Integrated marketing communications industry practitioners who graced the conference & exhibition.
Speaking with selected media houses at the 2-day event, the Managing Director of FPL Media, Lanre Ashaolu disclosed that the conference affords the advertisers in the industry to have a one-on-one interaction with the registered practitioners with a view to getting first-hand information on the latest trends and innovations in the out-of-home advertising industry.
Also, since the easing of lockdown of the pandemic, there has been a lot of developments and innovations in the outdoor industry that FPL Media was keen to showcase to the industry for their evaluation, campaign planning and evaluation purposes.